We enable trust.

Trust is extremely important in our lives. Trust makes relationships work. Trust makes transactions efficient. But on the internet, creating trust is difficult. You don’t see or feel  the other person. Many important cues to their  trustworthiness are invisible to you.

Our mission is to make it simple to trust each other. We create the foundation for good relationships that work without physical  interaction.



fidentity was founded by Edi and Thorsten over a beer while they were discussing options to provide a convenient KYC user journey for their customers.

Customer one

The ICO hype made convenient identification important for those projects, that wanted to stay inside legal boundaries. fidentity helped several of them to get regulatory sign offs to launch in Switzerland

First AI version

Technology had matured sufficiently to move from a manual to an automated solution that relied on artificial intelligence (AI).

finma audit

Technology and operations were mature enough to undergo an audit for compliance with the finma circular. Since 2019 fidentity can prove compliance with the relevant finma circular on online identification (2016/7).


With a mature product and regulatory approval, growth was the focus in 2020. On the product front, fidentity matured with a focus on providing the simplest and most flexible solution in the market.


fidentity thorsten hau

Thorsten Hau (CEO)

Received a PhD from HSG (University of St. Gallen) in 2009. He then joined Swisscom and worked his way through through the ranks up to a management position. The most exciting times were negotiations with Silicon Valley behemoths such as google. Thorsten lives with his family near Bern.

fidentity edi spring

Edi Spring (CTO)

An IT veteran who started his career at SIX (Swiss stock market). Edi founded Lambda IT and now leads a team of senior developers  who solve the most complex challenges.  Edi lives with his family near Bern.

fidentity david strahm

David Strahm (Development)

Received formal training in machine vision and artificial intelligence. He then helped to improve the parcel sorting at Swiss Post and later increased automation in mail processing. He joined Lambda-IT in 2016 and leads the development for fidentity since 2018. David lives with his family in beautiful Emmental.

fidentity daniel margreth

Daniel Margreth (Projects)

With a master in Physics to his name, Daniel joined Swisscom as a software developer. Being a people-person he soon turned towards project management and collaborative work. As a Scrum master he makes sure the fidentity team delivers always. Daniel lives with his family in Bern.

Get in touch with us

Would you like to know more about fidentity and how it can be used in your company?

Book a meeting with our CEO or simply fill out the form below and we will contact you.